Key Features for a Music Video
- Music videos work around 3 codes- music, lyrics and iconography. The relationship between these codes is key to understanding how music videos work
- They are designed to provide pleasure in order to keep the audience watching & encourage repeated views
Key words-
Illustration: illustrates the lyrics of the song but not always literal
Amplify: add extra layers of meaning to the song
Disjuncture: contradict between the lyrics and the image
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